STEVE TAPLIN 30+ companies, 20 failed, 10 succeeded.

I have started 30+ companies. 20 failed. 10 succeeded. This newsletter is what I learned, applied to software delivery, AI strategy, and building companies that actually ship.

I am the CEO of Sonatafy Technology, a software delivery acceleration company. I am the author of the Amazon bestseller Fail Hard, Win Big. I have published 150+ articles in Forbes and Entrepreneur, and I host the Software Leaders Uncensored podcast with 180+ episodes.

The Tech Dilemma is not theory. It is what actually breaks and scales companies, written by someone who has done both.

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Real lessons from 30 companies, 20 failures, and 10 wins. By Steve Taplin, CEO of Sonatafy Technology and author of Fail Hard, Win Big.

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